Search Engine Optimization – Part 2

Last week I covered some of the key areas you can focus your attention on for improving your pages SEO potential. This week I’ll walk you through some tips on doing this with your WordPress site. How to do Search Engine Optimization in WordPress WordPress is very easy to do Search Engine Optimization with. By default, just using proper page titles and descriptive URLs will get you off to a great start. That said you can always give yourself a little extra boost by adding in one of the many highly rated search engine optimization plugins that are available. Of all the plugins that are...

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Search Engine Optimization – Part 1

Search Engine Optimization or SEO on a WordPress based web site is not that difficult when you know what you are doing. There are a lot of things you can change with your site that will give you a better chance of being picked up properly by the search engines. Right now the big dog on the field is Google. Google has approximately 68 percent of the US search market. Following Google is Bing with about 19% and third place Yahoo has about 10 percent of the search engine market. Everyone else falls in the remaining 2% of searches. So when you’re optimizing your website it pays to optimize...

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Driving Traffic to your new website

Congratulations! You built a website, now comes the challenging part: Driving Traffic to it. You have a new website. It’s New. It’s sparkly. It’s live and it’s open for business. Great! Now what do you do? One of the hardest things about having a website is always getting it noticed. Driving Traffic to a brand new website is every web site owners challenge. You will hear people talking about “search engines” and “directories” and a ton of other geeky jargon, but what can you do to make your site more visible and get more visitors? Several things in fact, that don’t require a PHD...

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Staying On Top of your Website for a Successful Web Site.

You need a successful web site to thrive today. Staying on top of your website is crucial to maintaining your on-line presence today. Business websites can be both complex and simple. Managing one, is both easy and hard, depending on what you are doing with it. There are a number of excellent website management methods. You can use a content management system such as WordPress, Drupal or similar programs that allow you to do it yourself. You can hire a dedicated webmaster to manage and maintain your site. You can do both. But regardless of which method you use, you must keep your website...

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Tip Of The Week : Don’t Ask For Email if You’re Not Going To Answer It!

Don’t Ask For Email if You’re Not Going To Answer It! Has this ever happened to you? You visit a website, you click the “Contact Me” link and send in your inquiry, only to never get a reply? Have you ever then after a few days or weeks called them and gotten the “Oh I never check that” remark? How did that make you feel? Like maybe they didn’t care? Or that they weren’t really professional? Why would you purposefully ignore contact from someone who is interested in putting cash into your pocket? If you aren’t going to read it, stop asking...

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Tip Of The Week : Leave it to the Experts

Leave it to the Experts I often hear from prospects and clients that they are considering doing it themselves, or handing it over to a student or junior family member. ‘IT” is a lot of things. Design of their site, upkeep, marketing, etc. The problem with this is, while it might be short-term cheaper, it can cost you more over the long haul. For example, if the septic system in your back yard caves in, you could call your buddies, shore it up with plywood and cover it in dirt. Eventually however, you’ll end up knee deep in, well, you know. For something serious like this...

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